"I discovered my passion for medicine and science in high school and thought I wanted to be a veterinarian, until I took a Comparative Vertebrate Anatomy class. I’ve always loved animals, but at 16, the Anatomy class was my awakening moment, and I realized it was people I had to treat.
Now, after having practiced medicine for 20 years, I’ve had a few more Comparative Vertebrate Anatomy-class, light-bulb moments. While I enjoyed working at medical practices and clinics, something was missing. Having to rush through every patient-packed day with a mere 5-7 minute time slot for each of them felt unfair to my patients and to my purpose. It took some time for me to realize that I’d have to work within a different model – or create my own — which is how the concierge concept emerged: Strategic Health Services ™.
I am a board-certified Internal Medicine physician, and I completed my medical training at Columbia-Presbyterian Medical Center in 2001. I provided care at my first job in Oxnard, California, then transitioned to Cedars-Sinai Medical Center in Beverly Hills. I launched my Concierge practice in 2007 and established Redcross Communications, Inc., under which I provide medical education through the media."